In 2014, we created a partnership with the NHL and OLG to create a first of its kind Lottery Game. The three year licensing deal included the actual Lottery game, Marketing campaigns and on-site activations within Ontario
NHL LOTTO - HOW TO PLAY VIDEO WAS CREATED TO EDUCATE CUSTOMERS AND FANS (CLICK IMAGE FOR VIDEO)
NHL LOTTO BALLOT AND ACTUAL TICKET FOR THE DRAW
KIOSK DISPLAY SCREENS IN STORES FOR THE QUICK PLAY GAME (CLICK IMAGE TO SEE VIDEO)
NHL OLG BEST SHOT - COMMERCIAL
NHL LOTTO - 2014 NHL FACE-OFF ACTIVATION (TORONTO) - CLICK IMAGE FOR THE VIDEO OF THE EVENT ACTIVATION